Partecipazione, inclusione, reti a BookCity Milano

digital

Articolo

Rivista

COMUNICAZIONI SOCIALI

Fascicolo

COMUNICAZIONI SOCIALI - 2021 - 3. Theatres and Politics Today Lights and Shadows of a Long Relationship

Titolo

Partecipazione, inclusione, reti a BookCity Milano

Participation, Inclusion, Networks in Cultural Festivals. A Case History: BookCity Milano

Autore

Oliviero Ponte Di Pino

Editore

Vita e Pensiero

Formato

Articolo |

Pdf

Online da

02-2022

Doi

10.26350/001200_000135

Issn

0392-8667 (stampa) | 1827-7969 (digitale)

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€ 6,00

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Descrizione Commenti dei lettori

In recent years, cultural festivals have been enjoying great success: hundreds of cultural festivals are held every year all over Italy and Europe, some of them with an attendance of 100.000 or more. Moreover, there is a widespread consensus on the importance of cultural events for place marketing and economic development purposes, but also to encourage cultural engagement and social cohesion, often borrowing approaches and techniques from performing arts and performing arts festivals. BookCity Milano is a literary festival that in its 2021 edition scheduled more than 1400 events in more than 260 venues in 4 days. It is a participatory project, involving publishers, bookstores, libraries, museums, theatres, cultural associations, and cultural foundations, schools and universities, hospitals, prisons, but also private venues (shops, restaurants, hotels...). But what is the impact of an event like BookCity Milano? Any project must have a process of evaluation, and self evaluation. But what methods or indexes can be used to evaluate a participatory project like BookCity? Apart from econometric indexes, we need an approach focused on the features and the goals of the project.

keywords

Literary festivals; cultural festivals; festivals; smart cities; cultural cities; 15 minutes city; participation; inclusion; cohesion, audience development; audience engagement; culture